diff --git a/README.md b/README.md
index f243f05b..e6e0bf77 100644
--- a/README.md
+++ b/README.md
@@ -85,44 +85,67 @@ require_once 'path/to/PhpWord/src/PhpWord/Autoloader.php';
 The following is a basic usage example of the PHPWord library.
 
 ```php
+<?php
 require_once 'src/PhpWord/Autoloader.php';
 \PhpOffice\PhpWord\Autoloader::register();
 
+// Creating the new document...
 $phpWord = new \PhpOffice\PhpWord\PhpWord();
 
-// Every element you want to append to the word document is placed in a section.
-// To create a basic section:
+/* Note: any element you append to a document must reside inside of a Section. */
+
+// Adding an empty Section to the document...
 $section = $phpWord->addSection();
-
-// After creating a section, you can append elements:
-$section->addText('Hello world!');
-
-// You can directly style your text by giving the addText function an array:
-$section->addText('Hello world! I am formatted.',
-    array('name'=>'Tahoma', 'size'=>16, 'bold'=>true));
-
-// If you often need the same style again you can create a user defined style
-// to the word document and give the addText function the name of the style:
-$phpWord->addFontStyle('myOwnStyle',
-    array('name'=>'Verdana', 'size'=>14, 'color'=>'1B2232'));
-$section->addText('Hello world! I am formatted by a user defined style',
-    'myOwnStyle');
-
-// You can also put the appended element to local object like this:
-$fontStyle = array(
-    'name' => 'Verdana',
-    'size' => 22,
-    'bold' => true,
+// Adding Text element to the Section having font styled by default...
+$section->addText(
+    htmlspecialchars('"Learn from yesterday, live for today, hope for tomorrow. The important thing is not to stop questioning." (Albert Einstein)')
 );
-$myTextElement = $section->addText('Hello World!');
+
+/*
+ * Note: it is possible to customize font style of the Text element you add in three ways:
+ * - inline;
+ * - using named font style (new font style object will be implicitly created);
+ * - using explicitly created font style object.
+ */
+
+// Adding Text element having font customized inline...
+$section->addText(
+    htmlspecialchars('"Great achievement is usually born of great sacrifice, and is never the result of selfishness." (Napoleon Hill)'),
+    array('name' => 'Tahoma', 'size' => 10)
+);
+
+// Adding Text element having font customized using named font style...
+$fontStyleName = 'oneUserDefinedStyle';
+$phpWord->addFontStyle($fontStyleName, array('name' => 'Tahoma', 'size' => 10, 'color' => '1B2232', 'bold' => true));
+$section->addText(
+    htmlspecialchars('"The greatest accomplishment is not in never falling, but in rising again after you fall." (Vince Lombardi)'),
+    $fontStyleName
+);
+
+// Adding Text element having font customized using explicitly created font style object...
+$fontStyle = new \PhpOffice\PhpWord\Style\Font();
+$fontStyle->setBold(true);
+$fontStyle->setName('Tahoma');
+$fontStyle->setSize(13);
+$myTextElement = $section->addText(htmlspecialchars('"Believe you can and you\'re halfway there." (Theodor Roosevelt)'));
 $myTextElement->setFontStyle($fontStyle);
 
-// Finally, save the document:
-$phpWord->save('helloWorld.docx');
-$phpWord->save('helloWorld.odt', 'ODText');
-$phpWord->save('helloWorld.rtf', 'RTF');
+// Saving the document as OOXML file...
+$objWriter = \PhpOffice\PhpWord\IOFactory::createWriter($phpWord, 'Word2007');
+$objWriter->save('helloWorld.docx');
+
+// Saving the document as ODF file...
+$objWriter = \PhpOffice\PhpWord\IOFactory::createWriter($phpWord, 'ODText');
+$objWriter->save('helloWorld.odt');
+
+// Saving the document as HTML file...
+$objWriter = \PhpOffice\PhpWord\IOFactory::createWriter($phpWord, 'HTML');
+$objWriter->save('helloWorld.html');
+
+/* Note: RTF was skipped here, because the format is not XML-based and requires a bit different example. */
+/* Note: PDF was skipped here, because we use "HTML-to-PDF" approach to create PDF documents. */
 ```
-:warning: Escape any string you pass to your document, otherwise it may get broken.
+:warning: Escape any string you pass to OOXML/ODF/HTML document, otherwise it may get broken.
 
 More examples are provided in the [samples folder](samples/). You can also read the [Developers' Documentation](http://phpword.readthedocs.org/) and the [API Documentation](http://phpoffice.github.io/PHPWord/docs/master/) for more detail.
 
diff --git a/docs/general.rst b/docs/general.rst
index 8fc7130e..b0edb38d 100644
--- a/docs/general.rst
+++ b/docs/general.rst
@@ -12,42 +12,65 @@ folder <https://github.com/PHPOffice/PHPWord/tree/master/samples/>`__.
 
 .. code-block:: php
 
+    <?php
     require_once 'src/PhpWord/Autoloader.php';
     \PhpOffice\PhpWord\Autoloader::register();
 
+    // Creating the new document...
     $phpWord = new \PhpOffice\PhpWord\PhpWord();
 
-    // Every element you want to append to the word document is placed in a section.
-    // To create a basic section:
+    /* Note: any element you append to a document must reside inside of a Section. */
+
+    // Adding an empty Section to the document...
     $section = $phpWord->addSection();
-
-    // After creating a section, you can append elements:
-    $section->addText('Hello world!');
-
-    // You can directly style your text by giving the addText function an array:
-    $section->addText('Hello world! I am formatted.',
-        array('name'=>'Tahoma', 'size'=>16, 'bold'=>true));
-
-    // If you often need the same style again you can create a user defined style
-    // to the word document and give the addText function the name of the style:
-    $phpWord->addFontStyle('myOwnStyle',
-        array('name'=>'Verdana', 'size'=>14, 'color'=>'1B2232'));
-    $section->addText('Hello world! I am formatted by a user defined style',
-        'myOwnStyle');
-
-    // You can also put the appended element to local object like this:
-    $fontStyle = array(
-        'name' => 'Verdana',
-        'size' => 22,
-        'bold' => true,
+    // Adding Text element to the Section having font styled by default...
+    $section->addText(
+        htmlspecialchars('"Learn from yesterday, live for today, hope for tomorrow. The important thing is not to stop questioning." (Albert Einstein)')
     );
-    $myTextElement = $section->addText('Hello World!');
+
+    /*
+     * Note: it is possible to customize font style of the Text element you add in three ways:
+     * - inline;
+     * - using named font style (new font style object will be implicitly created);
+     * - using explicitly created font style object.
+     */
+
+    // Adding Text element having font customized inline...
+    $section->addText(
+        htmlspecialchars('"Great achievement is usually born of great sacrifice, and is never the result of selfishness." (Napoleon Hill)'),
+        array('name' => 'Tahoma', 'size' => 10)
+    );
+
+    // Adding Text element having font customized using named font style...
+    $fontStyleName = 'oneUserDefinedStyle';
+    $phpWord->addFontStyle($fontStyleName, array('name' => 'Tahoma', 'size' => 10, 'color' => '1B2232', 'bold' => true));
+    $section->addText(
+        htmlspecialchars('"The greatest accomplishment is not in never falling, but in rising again after you fall." (Vince Lombardi)'),
+        $fontStyleName
+    );
+
+    // Adding Text element having font customized using explicitly created font style object...
+    $fontStyle = new \PhpOffice\PhpWord\Style\Font();
+    $fontStyle->setBold(true);
+    $fontStyle->setName('Tahoma');
+    $fontStyle->setSize(13);
+    $myTextElement = $section->addText(htmlspecialchars('"Believe you can and you\'re halfway there." (Theodor Roosevelt)'));
     $myTextElement->setFontStyle($fontStyle);
 
-    // Finally, save the document:
-    $phpWord->save('helloWorld.docx');
-    $phpWord->save('helloWorld.odt', 'ODText');
-    $phpWord->save('helloWorld.rtf', 'RTF');
+    // Saving the document as OOXML file...
+    $objWriter = \PhpOffice\PhpWord\IOFactory::createWriter($phpWord, 'Word2007');
+    $objWriter->save('helloWorld.docx');
+
+    // Saving the document as ODF file...
+    $objWriter = \PhpOffice\PhpWord\IOFactory::createWriter($phpWord, 'ODText');
+    $objWriter->save('helloWorld.odt');
+
+    // Saving the document as HTML file...
+    $objWriter = \PhpOffice\PhpWord\IOFactory::createWriter($phpWord, 'HTML');
+    $objWriter->save('helloWorld.html');
+
+    /* Note: RTF was skipped here, because the format is not XML-based and requires a bit different example. */
+    /* Note: PDF was skipped here, because we use "HTML-to-PDF" approach to create PDF documents. */
 
 Settings
 --------
diff --git a/docs/src/documentation.md b/docs/src/documentation.md
index 3e7d41b0..43436048 100644
--- a/docs/src/documentation.md
+++ b/docs/src/documentation.md
@@ -212,42 +212,65 @@ After installation, you can browse and use the samples that we've provided, eith
 The following is a basic example of the PHPWord library. More examples are provided in the [samples folder](https://github.com/PHPOffice/PHPWord/tree/master/samples/).
 
 ```php
+<?php
 require_once 'src/PhpWord/Autoloader.php';
 \PhpOffice\PhpWord\Autoloader::register();
 
+// Creating the new document...
 $phpWord = new \PhpOffice\PhpWord\PhpWord();
 
-// Every element you want to append to the word document is placed in a section.
-// To create a basic section:
+/* Note: any element you append to a document must reside inside of a Section. */
+
+// Adding an empty Section to the document...
 $section = $phpWord->addSection();
-
-// After creating a section, you can append elements:
-$section->addText('Hello world!');
-
-// You can directly style your text by giving the addText function an array:
-$section->addText('Hello world! I am formatted.',
-    array('name'=>'Tahoma', 'size'=>16, 'bold'=>true));
-
-// If you often need the same style again you can create a user defined style
-// to the word document and give the addText function the name of the style:
-$phpWord->addFontStyle('myOwnStyle',
-    array('name'=>'Verdana', 'size'=>14, 'color'=>'1B2232'));
-$section->addText('Hello world! I am formatted by a user defined style',
-    'myOwnStyle');
-
-// You can also put the appended element to local object like this:
-$fontStyle = array(
-    'name' => 'Verdana',
-    'size' => 22,
-    'bold' => true,
+// Adding Text element to the Section having font styled by default...
+$section->addText(
+    htmlspecialchars('"Learn from yesterday, live for today, hope for tomorrow. The important thing is not to stop questioning." (Albert Einstein)')
 );
-$myTextElement = $section->addText('Hello World!');
+
+/*
+ * Note: it is possible to customize font style of the Text element you add in three ways:
+ * - inline;
+ * - using named font style (new font style object will be implicitly created);
+ * - using explicitly created font style object.
+ */
+
+// Adding Text element having font customized inline...
+$section->addText(
+    htmlspecialchars('"Great achievement is usually born of great sacrifice, and is never the result of selfishness." (Napoleon Hill)'),
+    array('name' => 'Tahoma', 'size' => 10)
+);
+
+// Adding Text element having font customized using named font style...
+$fontStyleName = 'oneUserDefinedStyle';
+$phpWord->addFontStyle($fontStyleName, array('name' => 'Tahoma', 'size' => 10, 'color' => '1B2232', 'bold' => true));
+$section->addText(
+    htmlspecialchars('"The greatest accomplishment is not in never falling, but in rising again after you fall." (Vince Lombardi)'),
+    $fontStyleName
+);
+
+// Adding Text element having font customized using explicitly created font style object...
+$fontStyle = new \PhpOffice\PhpWord\Style\Font();
+$fontStyle->setBold(true);
+$fontStyle->setName('Tahoma');
+$fontStyle->setSize(13);
+$myTextElement = $section->addText(htmlspecialchars('"Believe you can and you\'re halfway there." (Theodor Roosevelt)'));
 $myTextElement->setFontStyle($fontStyle);
 
-// Finally, save the document:
-$phpWord->save('helloWorld.docx');
-$phpWord->save('helloWorld.odt', 'ODText');
-$phpWord->save('helloWorld.rtf', 'RTF');
+// Saving the document as OOXML file...
+$objWriter = \PhpOffice\PhpWord\IOFactory::createWriter($phpWord, 'Word2007');
+$objWriter->save('helloWorld.docx');
+
+// Saving the document as ODF file...
+$objWriter = \PhpOffice\PhpWord\IOFactory::createWriter($phpWord, 'ODText');
+$objWriter->save('helloWorld.odt');
+
+// Saving the document as HTML file...
+$objWriter = \PhpOffice\PhpWord\IOFactory::createWriter($phpWord, 'HTML');
+$objWriter->save('helloWorld.html');
+
+/* Note: RTF was skipped here, because the format is not XML-based and requires a bit different example. */
+/* Note: PDF was skipped here, because we use "HTML-to-PDF" approach to create PDF documents. */
 ```
 
 ## Settings
diff --git a/src/PhpWord/Writer/HTML/Element/ListItem.php b/src/PhpWord/Writer/HTML/Element/ListItem.php
index 79a3b393..ef8eb34d 100644
--- a/src/PhpWord/Writer/HTML/Element/ListItem.php
+++ b/src/PhpWord/Writer/HTML/Element/ListItem.php
@@ -35,7 +35,7 @@ class ListItem extends AbstractElement
             return '';
         }
 
-        $text = htmlspecialchars($this->element->getTextObject()->getText());
+        $text = $this->element->getTextObject()->getText();
         $content = '<p>' . $text . '</p>' . PHP_EOL;
 
         return $content;
diff --git a/src/PhpWord/Writer/HTML/Element/Text.php b/src/PhpWord/Writer/HTML/Element/Text.php
index c2d4134a..0c31df36 100644
--- a/src/PhpWord/Writer/HTML/Element/Text.php
+++ b/src/PhpWord/Writer/HTML/Element/Text.php
@@ -72,7 +72,7 @@ class Text extends AbstractElement
         $content .= $this->writeOpening();
         $content .= $this->openingText;
         $content .= $this->openingTags;
-        $content .= htmlspecialchars($element->getText());
+        $content .= $element->getText();
         $content .= $this->closingTags;
         $content .= $this->closingText;
         $content .= $this->writeClosing();
diff --git a/src/PhpWord/Writer/HTML/Element/Title.php b/src/PhpWord/Writer/HTML/Element/Title.php
index 20747bf9..c054ccf9 100644
--- a/src/PhpWord/Writer/HTML/Element/Title.php
+++ b/src/PhpWord/Writer/HTML/Element/Title.php
@@ -36,7 +36,7 @@ class Title extends AbstractElement
         }
 
         $tag = 'h' . $this->element->getDepth();
-        $text = htmlspecialchars($this->element->getText());
+        $text = $this->element->getText();
         $content = "<{$tag}>{$text}</{$tag}>" . PHP_EOL;
 
         return $content;
diff --git a/src/PhpWord/Writer/HTML/Part/Head.php b/src/PhpWord/Writer/HTML/Part/Head.php
index 7339c74c..503f75b8 100644
--- a/src/PhpWord/Writer/HTML/Part/Head.php
+++ b/src/PhpWord/Writer/HTML/Part/Head.php
@@ -18,9 +18,9 @@
 namespace PhpOffice\PhpWord\Writer\HTML\Part;
 
 use PhpOffice\PhpWord\Settings;
+use PhpOffice\PhpWord\Style;
 use PhpOffice\PhpWord\Style\Font;
 use PhpOffice\PhpWord\Style\Paragraph;
-use PhpOffice\PhpWord\Style;
 use PhpOffice\PhpWord\Writer\HTML\Style\Font as FontStyleWriter;
 use PhpOffice\PhpWord\Writer\HTML\Style\Generic as GenericStyleWriter;
 use PhpOffice\PhpWord\Writer\HTML\Style\Paragraph as ParagraphStyleWriter;
@@ -57,13 +57,13 @@ class Head extends AbstractPart
 
         $content .= '<head>' . PHP_EOL;
         $content .= '<meta charset="UTF-8" />' . PHP_EOL;
-        $content .= '<title>' . htmlspecialchars($title) . '</title>' . PHP_EOL;
+        $content .= '<title>' . $title . '</title>' . PHP_EOL;
         foreach ($propertiesMapping as $key => $value) {
             $value = ($value == '') ? $key : $value;
             $method = "get" . $key;
             if ($docProps->$method() != '') {
                 $content .= '<meta name="' . $value . '" content="' .
-                    htmlspecialchars($docProps->$method()) . '" />' . PHP_EOL;
+                    $docProps->$method() . '" />' . PHP_EOL;
             }
         }
         $content .= $this->writeStyles();